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Centretek Presents at 25th Healthcare Internet Conference (HCIC)

healthcare internet conference

We were honored to present at this years’ HCIC conference in Las Vegas. This year marked the 25th anniversary for HCIC — the leading digitally-focused health marketing conference. Our presentation highlighted our recent work and ongoing partnership with our friends at Rush.

Silo to System: Rush’s Journey to an Integrated System and Digital Experience

How do you merge three standalone hospital websites into one comprehensive system site — during a pandemic? In 2020, Rush University System for Health did just that. This session showcases an integrated content strategy that puts consumer choice first. Seamless access to a full range of in-person and virtual care options is key to delivering an online experience that brings the Rush brand to life. Hear how, since launch, the site has seen significant increases in traffic and engagement.

Mark Donahue, Rush University System for Health, Manager, Web Operations
Glen Doss, Centretek, VP, Strategy & Business Development

Previous Centretek Conference Presentations

2019 Healthcare Internet Conference
“Hey Alexa, Hospitals Near Me”: Managing Locations as Part of Your Digital Front Door Strategy
Glen Doss co-presented with Justin Willett from MU Health Care

2018 Healthcare Internet Conference
MU Health Care’s Consumer-Focused Web Transformation
Glen Doss co-presented with Justin Willett from MU Health Care

2017 Healthcare Internet Conference
St. Louis Children’s Hospital’s Strategic Journey Leading Healthcare Website
Glen Doss co-presented with John Odom from SLCH

2017 Drupal Govcon Conference
Drupal’s Growth in Healthcare
Glen Doss presented

2016 Healthcare Marketing and Physician Strategies Summit
Patient-Focused Digital Strategy and Design
Glen Doss co-presented with Marie Mahoney from Rush and Rob Birgfeld from Inova

2015 Society for Healthcare Strategy and Market Development (SHSMD) Conference
Righting the Ship: Creating a Patient-Centered Digital Experience
Glen Doss co-presented with Marie Mahoney from Rush

2014 Healthcare Internet Conference
Creating a Patient-Centered Hospital Website
Glen Doss co-presented with Marie Mahoney from Rush

2013 Healthcare Internet Conference
Emerging Trends in Healthcare Web Site Strategy and Design
Glen Doss co-presented with Chris Welch from UMass Memorial Health