Dare to Dry? What’s going on? A record 27% of Americans were “highly likely” to participate in Dry January, and beverage brands crafted unique strategies…
Jingle All the Way Down Memory Lane. What’s going on? This innovative initiative leveraged nostalgic advertising jingles to help Puerto Ricans with Alzheimer’s to remember…
Busta the Price Transparency Cycle. What’s going on? As consumers struggle to manage rising healthcare costs amid their inflated everyday expenses, there seems to be…
Shave the Date for Movember. What’s going on? What’s going on? Movember, the month-long encouragement of moustache-growing, raises awareness and funding for the leading health…
Orchestrating Orthopedic Insights. What’s going on? In honor of Bone & Joint Health Action Week, we reveal musculoskeletal audience insights, communication ideas and tips for…
The Pink Tax on Women’s Healthcare. What’s going on? ‘Think Pink’ takes on a different meaning as recent reports reveal the toll that healthcare inequities…
Battle of the Microbloggers (X & Threads). What’s going on? Post-Twitter, there are two new apps to check out — X and Threads. Early responses…
Drowning Prevention: Don’t Drown This Out. What’s going on? The National Drowning Prevention Alliance’s powerful PSA reminds us to stay vigilant near the water, because…
TikTok on the Clock. What’s going on? Despite lingering security concerns, TikTok is the third social media platform to surpass more than 100 million monthly…
Honoring Caregivers: No Love Like It. What’s going on? This campaign gives the caregivers of people with disabilities credit where credit is [long over]due. Disability…